Tata Neu Plus SBI Card and Kiwi RuPay Credit Card are two of the best options if you want to earn rewards on daily UPI scan-and-pay transactions. Both are affordable entry-level cards, but they earn in fundamentally different ways: Kiwi gives 1.5% real cashback on all offline UPI spends, while Tata Neu Plus gives up to 1% back — but only in NeuCoins redeemable exclusively in the Tata ecosystem.
Kiwi RuPay gives more cash-equivalent value on UPI spends with no ecosystem lock-in; Tata Neu Plus is better only if you already spend heavily on BigBasket, 1mg, and Croma.
Budget UPI Spenders
UPI-First Spenders
| Feature | Tata Neu | Kiwi RuPay |
|---|---|---|
| Annual Fee | ₹499 (Waived on ₹1L spend) | Lifetime Free |
| Reward Rate | Up to 1% on UPI | 1.5% on UPI Scan & Pay |
| Best For | Budget UPI Spenders | UPI-First Spenders |
| First-Card Friendly | ||
| Lounge Access | ||
| Zero Forex Markup |
Which categories does each card reward?
| Category | Tata Neu | Kiwi RuPay |
|---|---|---|
| Online shopping | ||
| UPI payments |
Scenario: Monthly UPI spend: ₹15,000 across local stores, groceries, restaurants